Mélanie Beauregard
Sr Product Manager @Earth Rated
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WORK HISTORY
Sr Product Manager @Earth Rated
Montreal, QC, CA
Hired on an 18-month contract to establish and scale the foundational Product Management function across the organization. This dual role involves strategic team building and hands-on product ownership. Product Team Leadership: Define and build the dedicated Product Management team structure. Process Alignment: Implement and standardize core Product Management processes, methodologies, and support best practices in the interaction with other teams across the organization. Hands-on Product Management: Directly own and manage high-priority products to ensure a continuing increase in distribution and velocity for existing products, including increasing presence at Walmart and Costco.Key Achievements Delivered the first comprehensive 3-year Product Roadmap for the entire business portfolio, securing executive alignment and resource allocation. Provided critical Product Management support to the person responsible for the Pet Clean-Up Roadmap, ensuring timely execution and successful delivery.
EDUCATION
PDMA
NPDP, Product development
Université Laval
Certificate, Foundations of Governance
Université Laval
BA, Communication
Université Laval
MBA, Business Management
Abacus
Lean 6-Sigma
Mount Royal University
CMA, Managerial Accounting
ABOUT MÉLANIE BEAUREGARD
Empowering Innovation and Driving Results in Product Management and Marketing With over 20 years of experience as a strategic product and marketing leader, I specialize in turning challenges into growth opportunities. My expertise spans industries like technology, manufacturing, and consumer goods, where I’ve led teams to deliver high-impact product launches, optimize workflows, and exceed business objectives. What I Bring: 1⃣Visionary Leadership: I excel at aligning product strategies with market needs, driving innovation, and empowering cross-functional teams to achieve measurable outcomes. 2⃣Rapid Adaptability: A quick learner with a proven track record of transitioning into new industries, I thrive in dynamic environments and deliver a fast ramp-up to drive impact. 3⃣Data-Driven Decision Making: From market research to competitive analysis, I leverage insights to define strategies that enhance product performance and profitability. 4⃣Operational Excellence: By streamlining processes and implementing tools like Smartsheet and Monday.com, I’ve reduced time-to-market by 25% and boosted team productivity. Key Achievements: Led product and marketing strategies for renowned brands like Keurig Canada, Plasticase Nanuk, Earth Rated, Natursource, Bleu Lavande, Metro and Groupe Marcelle. Delivered go-to-market strategies and optimized product roadmaps, resulting in increased market share and revenue growth. Successfully launched multiple product platforms with increased adoption rates and customer satisfaction. What’s Next: After several fulfilling years as a consultant, I am ready to transition back into an in-house role where I can engage more directly with a team. I deeply value collaboration and the energy that comes from working closely with others to solve challenges and achieve results. I’m particularly interested in remote or hybrid opportunities that allow for flexibility while fostering strong team connections. Let’s connect! Feel free to reach out at M••••••••@gmail.com or through LinkedIn.
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