Maxence B.

Event Project Manager @Renault

Events Project Manager - Renault Marketing Department :Design and deployment of strategic events for Renault on an international scale, in collaboration with the communications, marketing, partnerships and subsidiaries teamsKey tasks - Managing trade shows and events: Drawing up briefs, coordinating agencies and monitoring production- Brand experience & image: Application of Renault standards (architectural guidelines, graphics, outfits, naming)- Space & stand design: from ideation to delivery, in liaison with the marketing, communication and agency departments- Technical & logistical coordination: ensuring consistency between design, technical management and construction- Performance analysis: Assessing traffic, appeal and media impact to optimise future editions- International support: advising and assisting requesting countries in the creation of their eventsEvents & Achievements: International trade fairs: Solutrans 2023, Geneva 2024, Mondial de l\'Auto Paris 2024, Rétromobile 2024 and 2025, Hanover 2024, Brussels 2025. Partnerships & events : Roland-Garros 2023, 2024 & 2025 (outdoor stand, VIP box layout, Renault Village area)