Max C.

Marketing Team Leader @Контур

Moscow, RU

The largest Russian SaaS developer of Internet services for business and accounting. Moscow office marketing department.Achievements- agreed to increase the team from 1 to 5 people in marketing and 6 people in development- launched the integrated IT product Kontur.Conference: website, broadcast page with interactive and lead generation, mobile application. The internal solution is designed to increase the client base and sell the services of the Kontur company. DAU ARR The product is being successfully used.https://konturconference.ruhttps://apps.apple.com/ru/app/contour-conference/id12••••••56https://play.google.com/store/ap ps/details?id=ru.kontur.conference- created an umbrella brand for the face-to-face and online event \"Kontur.Conference\": a brand book, universal checklists for preparation and holding, scripts for sellers, a pool of speakers and partners. The project was scaled up to the federal level. 12 projects per year, ROI 500+%- formed an active community of the Kontur.Conference project: subscribers in social network groups- implemented on a turnkey basis more than 300 B2B events with coverage from 100 to participants- was awarded with diplomas/acknowledgements of the company for high results in work.Responsibilities- management of the subdivision of the Moscow region- development and implementation of a marketing plan- marketing automation to increase efficiency- site management (content, design, metrics)- organization of business events (selling and image) and BTL-activities (promo, merchandising)- budget management, performance analysis;