Matthieu Nachez

Marketing Manager @Valauto

Hauts-de-France, FR

Rollout of local marketing strategy for Audi, Seat, Cupra, Hyundai, and Valauto Group brands to increase brand awareness and dealership traffic- Implementation of online marketing actions (display, paid media, etc.), offline actions (posters, radio, etc.) and CRM actions (SMS, MMS, e-mailings, etc.), particularly during key events (five open days per year)- Creation and management of sales actions: design, planning, execution, and monitoring of results- Animation and moderation of social networks (Facebook +3K followers, LinkedIn +2K followers,+ 0.8K followers Instagram, YouTube creation)- Management and updating of the group\'s website- Co-design of visual media with the graphic designer (RS, print, newsletters, videos)- Organization of B2B/B2C events (trade shows, parties, vehicle launches, etc.).)- Coordinating marketing/event projects with service providers (various agencies, associations, photographers, videographers, sound & lighting companies, etc.)- Analyzing performance and improving the customer experience- Managing a team of 6 employees (recruitment, monitoring, etc.).

NEOMA Business School

Advanced Masters Programme in Marketing Research and Decision Making, Marketing

Lycée Notre-Dame Valenciennes

High School Diploma / A-Level, Economy and Social

ISTC

Bachelor's Degree in Law Economy Management - option Communication, Marketing/Communication

Conjugueurs de Talents

Career Skills Assessment

ISTC

Master's Degree Law Economy Management - option Marketing / Global Communication Manager, Marketing/Communication