Matthew Hickman
Head of Marketing @Wave
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WORK HISTORY
Head of Marketing @Wave
Newcastle Upon Tyne, GB
EDUCATION
Digital Marketing Institute
Professional Diploma, Digital Marketing
CIM | The Chartered Institute of Marketing
CIM Professional Diploma, Marketing
Northumbria University
1st BA (Hons) Marketing Management
SKILLS
ABOUT MATTHEW HICKMAN
With over 15 years of experience in strategic marketing management, I specialise in brand development, digital marketing, and communications, driving brand awareness, loyalty, and commercial success. Having spent over a decade in the outdoor industry, I’ve developed deep expertise in the outdoor sports markets, leading high-impact campaigns and partnerships that resonate with core audiences.Passionate about the outdoors, sport, and music industries, I thrive on creating authentic brand experiences that connect with audiences and foster long-term growth. Whether shaping brand strategy, leading creative campaigns, or collaborating with key industry partners, I bring a strategic and insight-driven approach to marketing.
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