Matthew Wright
Marketing Specialist i @Cal Coast Credit Union
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WORK HISTORY
Marketing Specialist i @Cal Coast Credit Union
San Diego, CA, US
Manage multiple marketing projects for up to 6 major product lines up to a $600K budget.• Develop and implement new strategies to increase member growth using internal member data.• Plan and execute digital content initiatives through multiple channels for campaigns.• Lead marketing for key partnerships with; Trust & Will, TrueCar, and Wawanesa.• Market the Cal Coast Financial Services advisor group with a monthly AUM average of
EDUCATION
San Diego State University
Digital Marketing Professional Bootcamp
Florida International University
Bachelor's degree, Mass Communication/Media Studies
ABOUT MATTHEW WRIGHT
Driven marketing and sales leader with strong attention to detail. Strategic thinker and planner always looking to reach and exceed goals. Years of marketing experience in creative planning, budgeting, market research, email automation, content writing, CMS, social media and event-based initiatives. Experience in international sales with positive results in; Central and South America as well as Canada and Tahiti.When I\'m not in the office you can find me at the beach surfing, hiking a trail or on the baseball field coaching my two boys. Passionate about the outdoors and driven to succeed.
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