Matthew Engstrom

Vice President, Marketing @Digital Remedy

NY, US

Built and scaled a high-impact marketing organization from the ground up, establishing core functions including Product Marketing, Sales Enablement, Corporate Marketing, and Demand Generation.• Led a company-wide rebrand and market repositioning effort, resulting in 25%+ YoY revenue growth and successful equity fundraising.• Directed demand generation strategy that grew lead volume by 200% and drove millions in Marketing Influenced Revenue (MIR).• Increased website traffic and organic social media reach by 50% YoY; implemented targeted email campaigns that achieved double-digit engagement gains.

University of Southern California

BA, History

University of Southern California

MBA, Business Administration