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Matte Martha Wicklin
Senior Project Manager @Profiles By Kantar
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WORK HISTORY
Senior Project Manager @Profiles By Kantar
Los Angeles, CA, US
EDUCATION
Barnard College
Bachelor's Degree, Medieval and Renaissance Studies
The University of Chicago Booth School of Business
Master of Business Administration (MBA), Marketing & Finance
UCLA
Certificate in Marketing, Concentration in Digital Marketing
SKILLS
ABOUT MATTE MARTHA WICKLIN
Market research professional experienced with qualitative, quantitative, and data analytics, always seeking opportunities to innovate and better engage people with brands. Expertise in brand strategy, research design, project management, analysis, and storytelling results presentation. SKILLS brand strategy marketing strategy market research consumer insights qualitative research quantitative research analytics segmentation brand tracking project management cross-functional team leadership storytelling presentations INDUSTRY EXPERIENCE consumer packaged goods food & beverage quick service restaurants hospitality travel telecommunications government agency construction energy automotive toys & entertainment kids & family-targeted marketing licensed & co-branded marketing
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