Matt Heien

Principle @Eastside Public Relations

Eastside Public Relations.(MIA/NYC) 2004 - Current. Principal.Founded by veteran media relations and event management specialist Matt Heien, Eastside PR’s clients have included media outlets themselves, celebrities, corporate America, Fortune 500 Companies, International Tourism Departments, PR agencies, as well as marketing companies around the United States and Latin America. Eastside PR’s core mission is to provide Corporate America, lifestyle brands, athletes, designers, talent, restaurants and nightclubs with access to entertainment and lifestyle media through leveraging its insider relationships, expertise and focus. Eastside PR also specializes in special event publicity, event management, event production and “storytelling” for event owners and brands activating within or around special events. These events include record release parties, film premieres, fundraisers, product launches, concerts, premieres and activations at key major marquee events (Sundance Film Festival, Super Bowls, VMA’s, NBA All-Star Weekends, etc.) throughout the country. Since the agencies inception in 2004, Eastside PR/Matt Heien has successfully publicized and/or managed over 600 special events. Past /current clients for EPR include, but are not limited to: • American Century Golf Championship on behalf of ACI (2022-Current)• Maxim Magazine• Audi of America• ESPN• ESPN The Magazine• The Players Tailgate Super Bowl Event(s)• Diesel Clothing• Ok! Magazine• Mansion Nightclub• Playboy Enterprises• Lucky Strike Lanes• Fashion Week Miami• Little Lighthouse Foundation • American Heart Association