Mary Gualtieri
Marketing Operations Manager @Mdlinx
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WORK HISTORY
Marketing Operations Manager @Mdlinx
EDUCATION
Wyncode Academy
Web Development, Web Development
SKILLS
ABOUT MARY GUALTIERI
I’m a CRM & Digital Marketing leader with 9+ years of experience building data-driven lifecycle strategies that grow audiences, optimize funnels, and drive measurable revenue. My expertise spans email design and development, automation, and multi-channel campaigns (email, SMS, push, in-app, social).What I bring:End-to-end execution: From designing, coding, and deploying to analyzing, I deliver high-performing campaigns that scale.Proven growth results: Increased audiences by 50%+, cut acquisition costs by 80%, and built automation that made email the top revenue channel.Automation + lifecycle strategy: Designed frameworks that boost engagement, conversions, and customer lifetime value.Cross-channel leadership: Delivered strategies that lifted social engagement 4%, doubled weekly email sends with strong open/CTR rates, and launched BI dashboards for executive reporting.Tech stack I specialize in: Salesforce Marketing Cloud, Iterable, Braze, Klaviyo, HubSpot, Pardot, Constant Contact.Analytics & tools: Segment.io, Amplitude, Looker, Tableau, Google Analytics, Movable Ink, Figma, Photoshop, Stripo, Jira, Asana, Monday.com.I thrive at the intersection of data, design, and automation—turning customer journeys into business growth.
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