Mary Sue Twohy
Program Director @SiriusXM
Signup · Get unlimited contacts
WORK HISTORY
Program Director @SiriusXM
Washington, DC, US
Shape vision for 4 channels and create tailored 24/7 episodic content for each channel on leading audio entertainment platform. Develop monthly production pieces, manage social media sites, and host weekly show. Program seamless content for The Village (Folk), The Bridge (Mellow Classic Rock), Krishna Das Yoga Radio (Chant/Spiritual/Sacred), and the Yoga Channel (Chill Ambient). Recently launched Classic Folk.• Draw upon databases of more than titles to create playlists for each of the four channels, including securing approval from Krishna Das for content on his channel.• Ensure highest quality production for all channels, editing raw content for air, and coordinating with Broadcast operations with remote live and recorded broadcasts in studio and remote locations, and for regular recorded artist studio visits.• In 2018 designed and launched The Yoga Channel, 2022 launched The Joni Michell Channel and 2023 launched the Classic Folk channel.• Co-founded with 9 musicians of color a now weekly show Prism: The Sound of Color Show which launched in October 2020, deepen and strengthen folk music with black, indigenous artists of color. • Program, produce and host “The Village Folk Show,” a four hour tour of the latest in folk music balanced with a deep appreciation of historic American Roots music that always starts with a feature performance, interview or guest DJ, including Ken Burns, Loreena McKennitt, Joan Baez and more.• Curate, book talent for, and host interview show on The Bridge with guests including Ann Wilson, Peter Frampton, Graham Nash and more.• Oversaw development of talent that resulted in Folk Forest weekly indie folk show, one of top two shows on The Village.• Promote interviews with 2 Twitter accounts and 4 Facebook accounts, coordinating with public relations, marketing, and promotions teams. • Represent SiriusXM by speaking at music conferences, universities and judging music competition as Village and Bridge channel director.
EDUCATION
University of Notre Dame
Bachelor of Arts (B.A.), Anthropology
SKILLS
ABOUT MARY SUE TWOHY
Dynamic, creative music industry leader who generates progressive programming and projects that advance diversity and inclusion and deepen and strengthen the listening experience for radio audiences. Collaborative, engaging advocate who leverages strong relationship and coalition building skills to propel change initiatives, bridge gaps, and move organizations forward. Straightforward, clear communicator able to explain complexity and reduce confusion. Organized planner and project manager adept at laying out and following up on practical, realistic, and achievable action steps. Motivating mentor and coach who develops talent.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.