Marti Eulberg

Director, Brand Management @Sonic Automotive

Laguna Beach, CA, US
MOBILE NUMBERS
+19•••••••84

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WORK HISTORY

May 2012 — Present

Director, Brand Management @Sonic Automotive

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Charlotte, NC, US

Led agency project to develop name, logo, tagline and identity system for new business creating a strong internal and external brand.Designed and conducted qualitative focus group studies as well as quantitative research to narrow and refine visual identity.Designed and created style guide and brand voice.Directed and managed architectural firm developing retail customer experience footprint and design.

EDUCATION

1982 — 1986

Maryville University of Saint Louis

Bachelor of Science (BS), Management

1996 — 1998

St. Thomas Aquinas

MBA, Marketing

SKILLS

Marketing StrategyMarketing CommunicationsAutomotiveAutomobileVehiclesProfitSales ManagementNew Business DevelopmentCustomer SatisfactionNegotiationCustomer RetentionTeam BuildingProject ManagementEvent ManagementEmployee TrainingExecutive ManagementManagementMarketingProduct DevelopmentSales OperationsBusiness DevelopmentBusiness PlanningSalesStrategy

ABOUT MARTI EULBERG

Experienced Director Of Brand Management with a demonstrated history of working in the automotive industry. Skilled in Negotiation, Business Planning, Sales, Event Management, and Team Building. Strong marketing professional with a MBA focused in Marketing from St. Thomas Aquinas.

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