Mark Medina
Vice President, Marketing @Mission, A Cdw Company
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WORK HISTORY
Vice President, Marketing @Mission, A Cdw Company
Los Angeles, CA, US
Mission Cloud Services is a leading AWS Premier Tier Services Partner and Cloud Managed Services Provider. Through its dedicated team of expert cloud operations professionals, cloud analysts, and solutions architects, Mission delivers a comprehensive and differentiated suite of agile cloud services designed to help businesses migrate, manage, modernize and optimize their AWS cloud environments.
EDUCATION
Loyola Marymount University
MBA, Finance
SKILLS
ABOUT MARK MEDINA
Mark Medina is a web hosting veteran, having spent the last 18 years directing the marketing and product initiatives for various managed cloud services, web hosting and domain name products. Most recently, Mark was Product Director of Domain Names at DreamHost, where he was responsible for product strategy which included product development and product marketing. Prior to DreamHost, Mark was responsible for the digital marketing strategies at (mt) Media Temple and was part of the leadership team during the acquisition process to sell the company to GoDaddy. At HostCollective Inc, a hosting provider that specializes in Microsoft Windows/.NET hosting services, Mark directed a team of qualified marketing analysts and marketing managers. His team successfully grew two brands, while keeping cost per acquisition at profitable levelsOver 90% of Mark\'s marketing activities have been in digital marketing. He has wide range of knowledge in various digital marketing activities that range from conversion rate optimization, advertising campaign optimization, affiliate program management, content marketing, and social media marketing. In addition, Mark has unparalleled experienced in managing PPC/SEM accounts (Mark was an early beta tester of Google AdWords) and search engine optimization. Further specialties include- Establishing digital marketing strategies- Negotiating and purchasing advertising campaigns- Campaign Optimization- Branding & Reputation Management- Landing page and order form optimization- Social Media Marketing- SEO (search engine optimization)- SEM (search engine marketing - Google AdWords/Bing PPC)- Email marketing targeting and deploymentMark is also a seasoned negotiator and purchaser of advertising campaigns for both online and offline. He has efficiently maintained multi-million dollar budgets throughout his career.
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