Mark Fairhurst
Chief Growth Officer @Mercatus Technologies Inc
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WORK HISTORY
Chief Growth Officer @Mercatus Technologies Inc
Reporting to the CEO, as Chief Growth Officer I spearhead efforts to drive revenue acceleration, achieve profitable growth, expand market share, and increase Mercatus brand affinity. The CGO is accountable for establishing long-term and short-term strategic growth initiatives, including building, and managing a healthy pipeline of prospects and opportunities, generated through the effective use of sales and marketing resources, and the conversion of those opportunities into recurring revenue streams for the company. I am responsible for managing our marketing, sales and client delivery and success functions and play a pivotal role in building a customer-centric organization. Just as important, I strive to enable, motivate, and inspire people across the organization by communicating a compelling direction and purpose.
EDUCATION
Clemson University
B2B Event Marketing
Schulich School of Business - York University
Executive Marketing Management
Pragmatic Marketing
Product Marketing
Northwestern University - Kellogg School of Management
AI Strategies for Business Transformation
Western University
BA (Hon), Political Science
ValueSelling Associates
Value Selling Fundamentals
Canadian Marketing Association
Integrated Branding
Dale Carnegie Training
Media Training
University of Toronto
Masters, Comparative Politics
Canadian Marketing Association
Integrated Brand Marketing Certificate
Centennial College
Project Management
SKILLS
ABOUT MARK FAIRHURST
I am a B2B SaaS growth marketing executive with a track record of building brands…
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