Fabio Virgilio
Marketing & Product Manager @Hcs - Hospitality Control Systems By Airvent
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WORK HISTORY
Marketing & Product Manager @Hcs - Hospitality Control Systems By Airvent
Rimini, IT
Additionally to the previous responsibilities, I am in charge of- Building key strategic partnerships- Develop new channels for long-term business growth- Ensure product development is aligned with market and business goals.
EDUCATION
MiniMBA
Mini MBA , Marketing
Luiss Guido Carli University
Master's degree, Markets Relationship & Customer Engagement - Marketing
Convitto Nazionale Vittorio Emanuele II
Classical studies + Baccalauréat
Luiss Guido Carli University
Laurea Triennale in Economia e Management, Business, Management, Marketing, and Related Support Services
MiniMBA
Mini MBA , Brand Management
ABOUT FABIO VIRGILIO
Brand and Product Marketing Manager | Startup Analyst and Retail InvestorI leverage market and consumer insights to develop sustainable business strategies. I focus on the following sectors: B2B Tech | Food & Beverage | SustainabilityStartups currently in my portfolio:InfinityHub S.p.A. Benefit - SustainabilityBirrificio 620 Passi - Brewery React4Life - B2B BiotechCo-Founder: Validatr - B2B Fintech On the job, three phases distinguish my approach:1. Market understanding: market research | competitive analysis | consumer behavior analysis | market segmentation 2. Marketing strategy: marketing goals | segment targeting | brand management & positioning | market value proposition3. Marketing tactics: marketing plan | multichannel communications | ad campaigns | SEO & SEM Tools: Excel / Word / Canva / Camtasia / WordPress / Adobe Experience Manager / Wix.com / Hotjar / Semrush / Ahrefs / Seozoom / Google Analytics / Google Ads / GTM / PowerPoint / Photoshop / Illustrator / LinkedIn / Meta / Productboard / Mixpanel / Mailjet / Mailchimp / Hubspot / Salesforce / Nielsen / Optinmonster / AI toolsLanguages:Italian - Native | English - Fluent | French - IntermediateMy core values:Curiosity | Ownership | Accountability
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