Mark Meier
Sr Director, Marketing @Zevra Therapeutics
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WORK HISTORY
Sr Director, Marketing @Zevra Therapeutics
Indianapolis, IN, US
Launched first ever FDA approved NPC treatment (see continuation from below role at Orphazyme). Primary areas of focus: Launch leader, brand strategy, HCP Marketing, KOL engagement, speaker programs/advisory boards, commercial insight gathering, congress strategy, plus partnering with marketing for resource development.Lead all HPC marketing initiatives for both UCD and NPC
EDUCATION
Columbia Business School
Executive Education, Digital Marketing: Customer Engagement, Social Media, Planning & Analytics
Indiana University Indianapolis
BS, Marketing
SKILLS
ABOUT MARK MEIER
Strategic Commercial Leader | Pharmaceutical & Biotech Industry | Launch Excellence | Rare & Specialty DiseasesSuccessfully lead the approval and launch of two FDA approved treatments in past 4 years. Dynamic and results-driven commercial strategy and operations leader with 23+ years of pharmaceutical and biotech experience across global organizations and innovative startups, including Lundbeck, Horizon Therapeutics, Eli Lilly, GSK, and Galderma Labs. Proven success in six drug launches—leading both marketing and sales functions to drive strategic execution, exceed financial goals, and maximize market impact.Extensive expertise in genetic, neurological, psychiatric, and oncology conditions, including epilepsy, infantile spasms, cystic fibrosis, schizophrenia, neuromuscular diseases, lysosomal storage disorders, and non-metastatic malignant solid tumors. Deep understanding of both rare and large disease populations, particularly in neurology, psychiatry, genetics, and dermatology.Recognized for bridging the gap between sales and marketing, uniting cross-functional teams around a common vision, and driving large-scale organizational transformations. A passionate and decisive leader with a track record of building high-performing teams, navigating regulatory complexities, and inspiring peak execution in highly competitive markets.Core Competencies & Expertise: Commercial Strategy & Operations – Leading market entry, launch execution, and lifecycle management Cross-Functional Leadership – Partnering with Tech Ops, Regulatory, Clinical, Advocacy, Patient Services, and Medical Affairs Rare Disease Expertise – Non-metastatic malignant solid tumors, Niemann-Pick Type C (NPC), Chronic Granulomatous Disease (CGD), Severe Malignant Osteopetrosis (SMO), Friedreich’s Ataxia (FA), Duchenne Muscular Dystrophy, Infantile Spasms Sales Force Leadership – Sales force sizing, targeting, alignment, recruitment, and hiring Marketing & Brand Strategy – Managing professional, consumer, and peer-to-peer marketing teams P&L Management – Budgeting, forecasting, and driving financial success Stakeholder Engagement & Relationship Building – Strong influencing and communication skills across all levels Bilingual – Fluent in Spanish (reading and speaking)With a bold passion, tenacity, and a relentless drive for improvement, I thrive in fast-paced, high-stakes environments where strategic thinking and executional excellence are critical to success.
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