Mark McFaul
Marketing Executive @Scott Logic
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WORK HISTORY
Marketing Executive @Scott Logic
Newcastle Upon Tyne, GB
Working as a Marketing Executive at Scott Logic three days per week (Monday, Thursday and Friday).As Marketing Executive at Scott Logic, I support the delivery of marketing activity as part of the wider team. My role includes website content, email communications, campaign support and performance reporting, while working collaboratively with marketing and business development colleagues on demand generation and lead nurturing initiatives.
EDUCATION
Newcastle University
Bachelor of Arts - BA
Newcastle University
Master's degree
ABOUT MARK MCFAUL
Experienced B2C & B2B Marketer | Expert in Residential Demand Side Response and Energy Flexibility Tech and Markets I am a results-driven marketing professional with extensive experience in digital marketing, brand strategy, and community engagement. I specialise in driving user growth and engagement through multi-channel campaigns, strategic partnerships, and innovative marketing initiatives. With a background in both B2C and B2B marketing, I have successfully led high-impact campaigns that have expanded user bases, increased brand awareness, and delivered measurable business growth. My expertise spans social media strategy, website content development and management, referral programs, and sales enablement, ensuring alignment between marketing and revenue generation. I am passionate about the clean tech and energy sector and thrive in fast-paced environments, where I can leverage my expert research capabilities and data-driven insights to optimise marketing performance and enhance user experiences. My ability to collaborate with cross-functional teams and external partners, including product, sales, and design, ensures seamless execution of marketing strategies that drive engagement and long-term value. My commitment to delivering the best possible experience for consumers has also enabled me to contribute to enhancing the UI and UX of the equiwatt app and platform, collaborating with software engineers to develop more effective solutions and experiences for our customers.
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