Mark Barnby
Head of Product Management - Services and Aftermarket @Smiths Detection
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WORK HISTORY
Head of Product Management - Services and Aftermarket @Smiths Detection
Hemel Hempstead, GB
Global head of service and aftermarket upgrade portfolio. Leading a global team of Product Managers delivering solutions and developing campaigns to address the needs of our Defence, Aviation, Urban Security and Ports+Border users.
EDUCATION
University of Hertfordshire
MBA, Business Modelling/Strategy, Leadership, Culture, Entrepreneurship, Marketing and Performance
University of Hertfordshire
Post Grad Diploma in Management, Distinction in: Marketing, Finance, Service and Operational Management
SKILLS
ABOUT MARK BARNBY
A high-performing P3M - Portfolio, Programme, Product, Marketing and Business Development professional, with a proven track record of driving product strategy, opening new markets and delivering successful solutions into domestic and international B2G, B2B and B2C markets, across diverse verticals including secure voice and data communication, regulated solutions for the Air Transport security, Defence and Urban Security markets.Capability Summary: • More 17 years of P3M/PMO Portfolio, Programme, Product, Marketing and Business Development experience• Strategic planning, facilitating technologists and scientists to envisage a new future and creating roadmaps and programmes that deliver • Team building, mentoring to drive efficiencies into products and programmes• Department building, establishing best practice within products and programmes (PMO, P3M) • Comprehensive user needs, market and competitive research and analysis skillset• Data-driven mindset - driving decisions and business case creation• End-to-end product/programme management from concept, through launch and replacement/retirement planning, working with all stakeholders to position and message the solution correctly across its entire life cycle. • Strategic partnering where elements of localised content are required to enable a tender award• External funding road-mapping to minimise investment risk and exploit funding opportunities • Aftermarket revenue stream creation through SaaS-based digital solution building • Experienced at facilitating clarity in a complex market and business environment • ‘Player-manager’ –providing leadership whilst simultaneously delivering hands-on Product and Programme Management concurrently • Proposal development and bid contribution • Excellent communication skills, able to appropriately liaise with and articulate commercial and technical messaging both internally and externally • Team player, diplomatic and experienced at influencing without direct authority• Experienced operating in regulated and unregulated industries• Security cleared (SC)
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