Marisa Benveniste
Public Relations Manager @Beats By Dre
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WORK HISTORY
Public Relations Manager @Beats By Dre
EDUCATION
College of the Canyons
AA, Transfer Studies
UC Santa Barbara
Bachelor of Arts (B.A.), Communication
SKILLS
ABOUT MARISA BENVENISTE
My 11+ years of comms (PR, influencer, paid media) experience spans various industries, including gaming, CPG, lifestyle, tech, and entertainment, among others - providing me with a unique perspective on different verticals. I pride myself on my deep knowledge of pop culture and my creativity, which I leverage to craft innovative brand strategies and ensure brands remain relevant in the current zeitgeist. Through the years I have led the launch of multiple video games (in-house and agency-side), new products across tech, CPG, and entertainment, and led countless events.In my previous role at Activision, I led all global communications for my business unit, handling mainstream titles such as Tony Hawk\'s Pro Skater, Crash Bandicoot, Spyro, and Sekiro. My role on our small team encompassed PR, influencer relations, events, talent management, product messaging, go-to-market strategy, creative strategy, and partnerships, among other responsibilities. I was a key team member, known for my creativity, strategic thinking, and ability to multitask and adapt quickly. My extensive experience includes media relations, drafting press materials, strategic planning, internal communications, and cross-functional collaboration. Prior to working at Activision, I worked at a range of PR agencies - boutique, small, medium, global, etc. My agency experience has provided me with the tools to multitask at a high level, manage people, teams, and clients across multiple accounts, and meticulous editor.
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