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Marica Mody
Senior Product Manager @SupplyHouse
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WORK HISTORY
Senior Product Manager @SupplyHouse
NY, US
I have championed key initiatives to enhance our e-commerce platform and user experience. Leading the collaboration with a premier marketing agency, I spearheaded the redevelopment of our homepage, significantly increasing website traffic and user engagement. My leadership in transitioning our Product Listing Pages to React.js optimized user interactions and boosted SEO by 60%, directly contributing to a 200% surge in revenue. I also innovated by launching an interactive shopping platform with 3D schematics, which dramatically increased seasonal sales by 300% and deepened our engagement with VIP Trade Professionals. Additionally, I developed a dedicated events page that marked a 40% month-over-month growth in attendance and revitalized a trade professional campaign that saw an 80% rise in new sign-ups over three months. My tenure at SupplyHouse.com has been marked by a blend of technological innovation, strategic marketing, and substantial growth in customer engagement and sales.
EDUCATION
University of Arizona
Bachelor of Science - BS, Business Administration and Management
Carnegie Mellon University
Master of Integrated Innovation, Products & Services (MIIPS)
University of Arizona
Certificate, Sports Management
ABOUT MARICA MODY
My need to improve products and redefine them began from a young age.I was drawn to computers, wanting to understand how they functioned and how to make them better. As a natural tinkerer, I took apart every PC I owned, trying to make them faster and more powerful. This did not mean engineering for me, but product. I wanted to make technology easier to use for my friends and family. I did not know what a Product Manager was until I became one. I quickly became immersed in the exploration and need to innovate the user experience while learning product lifecycles, finding my passion. After a successful stint as a hardware Product Manager at Ricoh Printing Systems America, where I managed full product lifecycles and boosted customer retention and lead generation, I transitioned to e-commerce. At SupplyHouse.com, I utilized my product management expertise to significantly enhance user engagement and conversion rates, applying my technical skills to develop innovative software solutions for a diverse user base.I thrive on my ability to adapt across various sectors, harnessing technology to solve real-world problems and enhance user experiences on multiple platforms. Today, I continue to channel my passion for cutting-edge, innovative products, striving to improve user experiences through technical advancements and meticulous attention to detail.As a Product Manager, I have accomplished- Grown product revenue from $500K to $2M- Boosted customer retention by 50% through educational programs and technical white papers- Created an Ink Loyalty Program expected to generate $2M in revenue- Enhanced user engagement by 20% with redesigned Product Listing Pages at SupplyHouse.com- Improved conversion rates by 20% with an Interactive Shopping module- Increased organic traffic by 30% by overhauling SEO strategies for Product Detail Pages.If you\'re interested in connecting about my background, emerging tech, or anything product, feel free to email me at m••••••••@gmail.com
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