Mariapaola Milanta
Group Marketing & Communication Manager @SAES
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WORK HISTORY
Group Marketing & Communication Manager @SAES
Lainate, IT
Group-level role responsible for Marketing & Communication strategy, governance and execution across multiple Business Divisions and international entities- Own marketing & communication governance, processes and operating models at Group level- Full budget responsibility (~€1M) across central Marcom and divisional allocations- Lead and develop a multidisciplinary team (design, data, digital, events)- Drive digital transformation initiatives (HubSpot, CRM, marketing automation, analytics)- Act as key interface with management and business leaders
EDUCATION
Liceo Classico
Maturità Classica
Università degli Studi di Genova
Facoltà di Architettura
SKILLS
ABOUT MARIAPAOLA MILANTA
Marketing & Communication leader with 20+ years of experience in B2B industrial and technology-driven environments, operating at Group level.Over the past years, I have led the evolution of the Group Marketing & Communication function, defining governance, processes and operating models across multiple Business Units and international entities.My role covers strategy definition, budget ownership, team leadership, digital transformation, CRM & marketing automation, KPI-driven performance and direct interaction with management.I currently lead strategic initiatives including international digital ecosystems (China) and co-marketing partnerships with key customers, supporting commercial growth and brand credibility in highly specialized markets.I thrive in complex B2B environments where strategy, structure and people must work together to deliver long-term, measurable value.
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