Mariana Corres

Marketing Coordinator @Luminous Foods

Responsibilities- Research and customer data analysis (engagement, conversions, A/B testing and ROIs)- Created effective marketing plans and strategic options for advertising (for all channels and on all platforms)- Developed and maintained relationships with key media influencers- Content creator/manager of social media (strategy, advertising, photos, design and videos for all platforms).As a Marketing Coordinator, I am passionate about leveraging my creative and analytical skills to drive brand awareness and customer engagement. Working in a dynamic and fast-paced environment, I thrive on the opportunity to develop and execute innovative marketing initiatives that resonate with our target audience and contribute to the growth and success of the business.In my role, I have gained valuable experience in marketing strategy development, campaign management, and brand management. I am proficient in using marketing tools and platforms, including social media management tools, email marketing software, and analytics platforms, to effectively execute marketing campaigns and measure their performance. Additionally, my experience in the food industry has provided me with insights into consumer behavior and preferences within the culinary market, enabling me to tailor marketing efforts to effectively reach and engage our target audience. As a result, I am well-equipped to drive results and make meaningful contributions to Swiss Bakery\'s marketing initiatives.