Maria Marda
Growth Manager, Subscriptions @Spotify
Signup · Get unlimited contacts
WORK HISTORY
Growth Manager, Subscriptions @Spotify
London, GB
EDUCATION
Cardiff University / Prifysgol Caerdydd
Master of Business Administration (M.B.A.), Marketing and Strategy
National Kapodistrian University of Athens
Bachelor of Arts (BA), English Language and Literature/Letters
University of Lisbon
Erasmus Programme, English Language and Literature/Letters
SKILLS
ABOUT MARIA MARDA
I\'m a strategic media professional with a 360° view of the digital ecosystem — from helping brands grow agency-side to driving inventory monetisation and yield strategy at Spotify.Over the years, I’ve partnered closely with brands, media owners, and tech vendors, building strong external relationships and creating innovative programmatic and digital media solutions. I have led partnership management efforts, identified new market opportunities, and helped clients unlock growth through smart media investments.Today, at Spotify, I develop creative commercial packages by bundling high-demand media products to capitalise on key market trends, drive incremental revenue, and optimise inventory sell-through. I also lead multi-market digital media strategies with a focus on optimising yield, maximising inventory monetisation, and driving commercial revenue growth across Spotify’s advertising ecosystem.With a strong business marketing mindset, I bridge strategic insight with commercial execution — always focused on maximising value for both clients and platforms. Passionate about innovation in media strategy, yield management, and partnerships, I thrive in cross-functional environments and am always open to connecting with like-minded professionals shaping the future of digital advertising.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.