Maria Desperado
Link Building & Outreach Manager @Link-Able
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WORK HISTORY
Link Building & Outreach Manager @Link-Able
As the Link Building & Outreach Manager, I lead strategic efforts to build high-quality backlinks, strengthen domain authority, and drive organic growth for our clients. My role focuses on developing and executing scalable link-building campaigns, fostering partnerships with publishers, and ensuring long-term SEO success through ethical, data-driven outreach.Key Responsibilities-Develop and manage link-building strategies aligned with overall SEO goals-Build relationships with website owners, editors, and digital PR partners-Identify and secure high-authority backlink opportunities through guest posts, brand mentions, and content collaborations-Manage outreach campaigns via email, Slack communities, and professional networks-Collaborate with SEO, content, and marketing teams to optimize link-building impact-Track and report campaign performance using tools like Ahrefs, SEMrush, BuzzStream, and Google Search Console-Maintain a white-hat, transparent, and ROI-focused approach to link acquisition.Achievements-Increased organic traffic and keyword rankings across multiple SaaS and eCommerce projects-Built and maintained relationships with 100+ niche-relevant publishers and agencies-Improved clients’ domain authority and search visibility through consistent, quality-driven outreach.o high-quality domains to acquire authoritative links.
EDUCATION
University of Toronto Schools
High School, Marketing
Toronto School of Business
Bachelor's degree, Marketing
SKILLS
ABOUT MARIA DESPERADO
This is Maria Desperado, a content editor, marketing strategist & outreach expert by profession.
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