Maria Bogdanchikova

Chief Marketing Officer @Nlmk Group

Moscow, RU
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2022 — Present

Chief Marketing Officer @Nlmk Group

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Moscow, RU

Leading the launch of new e-commerce platform for scrap trading from marketing strategy to implementing.Vtorion, the first digital scrap marketplace in Russia, reached $10 million turnover in a year. Leading brand marketing, marketing communications, performance marketing, SEO, research and analytics, oversee user acquisition and retention strategies. Responsible for creating market prices database for ferrous scrap and calculation of price indices to give market participants a unique perspective on the highly fragmented and often opaque world of steel scrap. Leading the team for engineering predict market prices using ML models.

EDUCATION

2004 — 2010

Lomonosov Moscow State University (MSU)

Master's degree, New Media Journalism

SKILLS

Связи С ОбщественностьюЦифровые СмиРекламаРедакторская ДеятельностьИнтернет-РекламаСоциальные МедиаСтратегии КонтентаЭлектронная СтратегияЦифровой МаркетингМаркетинг В Социальных Сетях

ABOUT MARIA BOGDANCHIKOVA

Results-oriented marketing executive, head of communications, e-commerce with a proven…

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Maria Bogdanchikova — Chief Marketing Officer at Nlmk Group in Moscow, RU | Unifers