Marcia Caines
Chief Communication Strategist @Rc Pr & Comms
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WORK HISTORY
Chief Communication Strategist @Rc Pr & Comms
Via Montemagno 26, IT
At RC PR & Comms, I am the Chief Communications Strategist, overseeing our specialized communications office, which provides tailored support to companies and projects seeking effective communication solutions.Key Responsibilities:Develop and manage communication strategies for clients, focusing on impactful content creation across various channels.Oversee various services, including monthly newsletters, social media content (reels, posts), press releases, video scripts, company brochures, and crisis communication.Lead PR efforts, managing media relations, press outreach, and brand storytelling to enhance visibility.Collaborate with clients to design bespoke communication plans aligned with their goals, projects, and budgets.Guide a flexible, project-based approach, allowing clients to mix and match services in PR, Social Media, and Business Communication for maximum effectiveness.
SKILLS
ABOUT MARCIA CAINES
I’m a PR and communications professional with 30 years of experience in textiles, publishing, and consumer technology. I\'ve worked in New York, Italy, and Switzerland. Over the years, I’ve managed international markets and navigated significant industry shifts from the dawn of digital media to today’s complex communication landscape.I’m passionate about the future of cities, innovative design, and the evolving roles of both new and traditional media. My background includes magazine and online publishing, and I enjoy collaborating with diverse voices in design and communication. Currently, through my work with RC, I’m committed to helping brands communicate authentically and build resonated reputations.I love meeting people, exchanging ideas, and learning from other cultures, continuously inspiring my work and perspective.
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