Marco M.

Wine & Spirits Consultant @Empire Merchants

Queens, NY, US

Trained and mentored new personal hired to fulfill various daily responsibilities and conducted training sessions with current employees on new equipment, procedures and programs.• Researched, analyzed, and evaluated market trends, industry data, and competitor strategies within the alcohol sector, informing strategic decision-making and sales efforts• Successfully managed and nurtured relationships with 200+ clients across all five boroughs of NYC, as well as Westchester County, and effectively communicated the value of our brands and their business models• Generated new leads and prospects by conducting targeted outreach, attending industry events, and leveraging personal networks, resulting in increased sales and market share• Identified, assessed, and recommended suitable partnership and event opportunities, ensuring alignment with brand strategies and evaluating potential exposure, relevance, and financial implications• Established assessment and performance evaluation methods, incorporating up-to-date and evolving KPIs, comparative analysis, and visualization tools, to scrutinize outcomes and pinpoint areas for enhancement

Mercy University

Bachelor of Science - BS, Business Administration and Management

SUNY Westchester Community College

Associate of Science - AS, Sales Management