Marcello Cuadra

Digital Marketing Coordinator - Global @DLA Piper

Miami, FL, US

Design and produce bilingual (English/Spanish) digital marketing content across the firm’s social media platforms to elevate global brand visibility- Support digital marketing strategies across offices in six Latin American countries, the Middle East, Canada, and the firm’s U.S-global initiatives, ensuring consistent and impactful messaging across regions- Manage content development and optimize digital channels using: 1. Sprinklr for analytics, scheduling, and editorial calendar. Sprout Social Advocacy to amplify reach by enabling colleagues to share curated content with their networks- Track and analyze daily performance metrics in Sprinklr, including: 1. Overall follower count. Engagement distribution (likes, comments, shares). Post overview (average impressions, total engagements, engagement rate). Video snapshot (views, unique viewers, total watch time). Audience interaction insights- Oversee digital projects from start to finish, incorporating feedback from multiple departments to streamline execution- Construct, edit and update website content using Sitecore and Sitecore XM Cloud CMS platforms- Coordinate cross-functionally to ensure accurate and consistent messaging across all digital marketing releases.

Coral Gables Senior High School

High School Diploma, General Studies

University of Florida

Bachelor's degree, Telecommunication

Miami Dade College

Associate's degree, Journalism