Marc Martin
Director Wholesale Dach & Scandinavia @Lacoste
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WORK HISTORY
Director Wholesale Dach & Scandinavia @Lacoste
Munich, DE
EDUCATION
Bayrische Akademie für Werbung und Marketing, München
Diplom Marketingwirt BAW, Marketing/Marketing-Management, allgemein
SKILLS
ABOUT MARC MARTIN
As a branding expert, I have been significantly influential in the successful establishment and development of a strong brand presence that has both strengthened customer trust and significantly increased brand awareness.Through the successful implementation of a customised brand strategy, I was able to effectively manage the organisation to clearly differentiate itself from the competition and establish a consistent brand message that has led to a significant increase in net sales and customer engagement.The strategic approach I have taken to P&L management has led to major improvements in the financial performance by optimising costs, increasing sales and improving the profitability of the business.As an inspirational leader, by communicating clear goals, encouraging individual strengths and creating a motivating work culture, I have successfully built and manage a high-performing team. These efforts have led to a meaningful increase in employee satisfaction and improved team performance.
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