Maranda Tufte
Marketing Director @Intellicents
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WORK HISTORY
Marketing Director @Intellicents
As Director of Marketing at intellicents, I lead the development and execution of comprehensive marketing strategies that amplify brand presence, drive client engagement, and support internal alignment. I oversee a high-performing team while managing a wide range of initiatives across digital marketing, design, internal communications, and brand development. Key ResponsibilitiesLead and manage the marketing team: recruiting, training, performance management, and team developmentOversee brand strategy and creative direction across digital and print, including logo, brochure, and business collateral designCoordinate internal and external communications, including newsletters, employee videos, and client-facing decksDrive campaign execution and content creation for webinars (intellicasts), product launches, and internal eventsOwn the development and maintenance of training modules, onboarding assets, and marketing-related educational resourcesManage website content and updates, employee profiles, and ensure brand consistency across all digital platformsSpearhead internal cultural initiatives to enhance employee engagement and promote company valuesUtilize platforms like ZoomInfo for market research and business intelligence to inform marketing strategiesLead creative efforts for event planning and collateral, including summits, headshots, banners, and video editingCollaborate cross-functionally to support product buildout and strategic initiatives Skills & ToolsAdobe Creative Suite | Canva | Content Strategy | Branding & Visual Identity | Website Management | Internal Communication | Event Marketing | Market Research | Video Editing | ZoomInfo | Cross-Functional Collaboration
EDUCATION
Hamline University
Marketing and Business, Marketing
University of Minnesota
Bachelor of Business Administration (B.B.A.), Marketing
ABOUT MARANDA TUFTE
Marketing With Meaning: Turning Strategy Into Story, and Story Into ResultsI didn’t just grow into marketing—I found myself in it. What started as curiosity about communication evolved into a passion for purpose-driven storytelling, strategic execution, and measurable impact.Today, I’m a marketing professional who thrives at the intersection of strategy, creativity, and empathy. I bring a people-first mindset to every campaign, brand initiative, and piece of content I touch—ensuring that messaging not only reaches the right audience but resonates. What I do best:Brand Strategy & Voice Development – Building authentic, cohesive messaging across touchpointsContent Marketing – Creating engaging copy, campaigns, and assets that inform and inspireDigital Marketing – Leveraging SEO, social media, and email automation to drive visibility and actionCampaign Management – From idea to analytics, ensuring goals are met with insight and efficiencyClient Experience & Communication – Translating complex concepts into approachable language that builds trust I believe great marketing isn’t just about promoting—it’s about connecting. My strengths lie in listening closely, asking the right questions, and crafting narratives that bridge gaps between brands and their audiences.I’m passionate about continued growth, meaningful collaboration, and making every message count.Let’s connect if you\'re focused on creating marketing that matters.
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