Mani Hermanus du Plessis

Group Strategy Director @john st.

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2024 — Present

Group Strategy Director @john st.

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Toronto, ON, CA

Strategic and insights lead for key anchor Advertising, Retail and Design clients. My role also involves evolving, enhancing and embedding our strategic approaches and products across both client and agency teams. Core Clients:Home Hardware, SUNWING, TELUS, KODIAK

EDUCATION

2006 — 2007

Red & Yellow Creative School of Business

Post Graduate Diploma, Brand Advertising and Marketing

2003 — 2006

Stellenbosch University

Hons, B.A degree, Fine Arts and Visual communication

2005 — 2005

Stellenbosch University

Extra BComm Subject, Marketing communication

2005 — 2005

Stellenbosch University

Extra Bcomm Subject, Advertising Procedure

SKILLS

Creative DirectionCrmBrand DevelopementStrategic PlanningOnline AdvertisingAccount ManagementMarketingDigital StrategyBusiness StrategyMarketing StrategyBrand ManagementIntegrated MarketingSocial MediaStrategyManagementOnline MarketingDirect MarketingDigital MarketingMarketing ManagementBrand ArchitectureCustomer Relationship Management (Crm)Microsoft OfficeBrand ImplementationOutdoor AdvertisingMarketing CommunicationsMobile MarketingAdvertisingLeadershipMarket ResearchBtl ActivationsSocial Media MarketingCreative StrategyBrand DevelopmentRelationship Marketing

ABOUT MANI HERMANUS DU PLESSIS

SEASONED STRATEGIST & CREATIVE GENERALIST If I am trying to pretentious and we’re filling out a pitch deck for procurement I’d call myself a “non-conformist insight hunter that fuses data and logic to derive real-world strategic decisions for clients” BUT I am really only someone that is fascinated by people, loves working with humans and endlessly curious about the intense and trivial parts of everyday life. And bloody loves advertising and marketing. The good and the bad of problem solving. I am an infamous strategist, spool spinner and storyteller. 19+ years experience between South Africa, Dubai and Canada.

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Mani Hermanus du Plessis — Group Strategy Director at john st. in Toronto, ON, CA | Unifers