Mangesh Kanase
Digital Marketing Manager @Invince
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WORK HISTORY
Digital Marketing Manager @Invince
Pune, IN
Invince is a LearnTech SaaS platform.Impact:• Built and led a high-performing marketing, content & demand gen team of 7• Increased Sales Qualified Demo Leads across US, Middle East, SEA & India regions• Improved lead quality by overhauling lead scoring, routing & nurture workflows• Launched region-specific GTM plays that accelerated pipeline movement• Established partner enablement + co-marketing motion to expand channel revenueCore Contributions:• Led demand gen, ABM, brand, product marketing & revenue growth programs• Owned CRM, marketing automation, reporting, campaign ops & analytics• Partnered with Sales, Product & Leadership to align growth strategy to ARR targets• Managed events, digital campaigns, sales assets & corporate brand execution
EDUCATION
S.B.Pawar Jr. college Vita
HSC
Savitribai Phule Pune University
Master’s Degree, Business Administration and Management,Marketing
YDCM, KARAD
Bachelor’s Degree, Bachelor of Computer Application (BCA)
SKILLS
ABOUT MANGESH KANASE
Marketing should earn its seat at the revenue table. I build marketing systems that generate demand, accelerate the pipeline, and improve win rates.With 9+ years in B2B SaaS, I’ve led full-funnel growth strategy across ABM, demand gen, paid media, product marketing, and revenue operations. I’ve scaled multi-region campaigns, improved MQL-to-SQL conversion, and built high-performing marketing teams that directly influence ARR.I focus on:• Creating demand, not just capturing it• Aligning Sales, Marketing; RevOps around one revenue narrative• Systemizing pipeline growth instead of running disconnected campaignsWhat I bring:• Full-funnel ABM programs that target, engage, and convert ICP accounts• Demand engines that compound over time, not short-term spikes• Data-driven GTM execution and experimentation• Clear visibility into pipeline, attribution, and revenue impactCore Capabilities ABM Strategy • Full-Funnel Demand Gen • Paid Media • Product Marketing • RevOps Alignment • Sales Enablement • CRO • Funnel Architecture Brand Positioning Tooling & Platforms• HubSpot • Zoho • n8n • make.com • GSC • GA4 • Apollo • ZoomInfo • Leadfeeder • Waalaxy • LinkedIn Automation ToolsGrowth MethodologyBuild Demand → Capture Demand → Convert → Expand
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