Marcos Malzone
Director of Product Marketing @Forterro
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WORK HISTORY
Director of Product Marketing @Forterro
London, GB
Leading Product Marketing across Forterro’s portfolio of industrial and mid-market ERP businesses, supporting the company’s growth strategy across Europe and other international markets.My focus is on translating market insight into measurable commercial impact — strengthening positioning, improving pricing discipline, and driving revenue quality across a multi-brand portfolio. I work closely with Product, Sales, and executive leadership to ensure that market strategy, portfolio decisions, and go-to-market execution are aligned with value creation objectives.My mandate includes elevating segmentation rigor, clarifying differentiated value propositions, enabling confident selling, and embedding data-driven decision-making across the customer lifecycle. As Forterro continues to scale through acquisition and integration, I am helping shape a more coherent, portfolio-level narrative that balances local brand strength with group-wide commercial discipline.
EDUCATION
Escola Politécnica da USP
Bachelor of Engineering - BE
FGV - Fundação Getulio Vargas
Executive MBA
FGV - Fundação Getulio Vargas
Master of Business Administration - MBA
Product Marketing Alliance
Product Marketing Certified: Leadership
SKILLS
ABOUT MARCOS MALZONE
A senior executive with an extensive track record in product management, product marketing, business development and sales support for SaaS companies within Fintech, Automotive and Telecoms markets. With over 22 years of management experience, I held many leadership roles in mid to large corporations. International and multi-cultural experience with developed relationships across the world. Significant exposure to public speaking, C-level engagement, merges and acquisitions. A charismatic, evangelist leader with highly developed interpersonal skills.
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