Maiya Boswell

Social Media Associate @Thuma

Petaluma, CA, US
EMAILS
m••••@thuma.co
MOBILE NUMBERS
+14•••••••28

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WORK HISTORY

Apr 2022 — Present

Social Media Associate @Thuma

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San Francisco, CA, US

Responsibilities include: maintaining a content calendar that primarily engages our audience across Instagram, Facebook, Snapchat, Pinterest, TikTok and YouTube. Also, managing the scheduling and posting cadence across all channels and ensuring that posts go live on time and according to the social calendar. Writing engaging storyboards and copy direction with a strong sense of brand storytelling for not-yet-created content. Assisting with community management on our social channels, engaging with and responding to customers via comments and DMs on Instagram. Measuring, tracking, and optimizing results to drive social growth and continuous improvement. Being a steward of the Thuma brand voice, tone, and visual representation across channels, ensuring cohesive, on-brand messaging that’s consistent with Thuma’s brand standards.

EDUCATION

2016 — 2020

California Polytechnic State University-San Luis Obispo

Bachelor of Business Administration - BBA, Entrepreneurship/Entrepreneurial Studies

ABOUT MAIYA BOSWELL

Social Media Associate at Thuma

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