Maika Gusso

Digital Marketing Coordinator (Cp) Lcs Eu5 Amazon Ads @Amazon

Milano, IT

Focus on large consumer sale (LCS) UK market‍I\'m responsible for controlling and coordinating the planning of media campaigns for assigned clients across all Amazon Ads platforms, including operational oversight. Key responsability:• Develop and execute strategic media plans across Amazon\'s advertising solutions• Review campaign set-up and identify defects• Deliver campaign budgets and monitor KPIs to ensure optimal return on ad spend• Collaborate with cross-functional teams to implement best practices and improve campaign effectiveness• Create detailed performance reports• Drive process improvements for campaign planning and optimization workflowsMajor skills:• Experience with Video/Display programmatic advertising platforms (DV360, TTD, ADSP, The Trade Desk),• Analytical skills with ability to interpret data and provide actionable insights• Proficiency in media planning and budget management• Data visualization and reporting tools• Advanced Microsoft Excel skills Clients: