Mahi Rane
Marketing and Digital Excellence @Philips
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WORK HISTORY
Marketing and Digital Excellence @Philips
Collaborated with cross-functional teams to streamline go-to-market processes, ensuring alignment with brand objectives.• Contributed to strategy and planning of Digital Shelf Excellence (DSE), aligning campaign execution with category priorities and retailer goals.• Facilitated group information sessions and presentations to senior stakeholders, showcasing the ability to manage complex narratives and communicate under pressure.• Managed and updated internal SharePoint platforms and digital content sites, maintaining structural consistency and publishing timely updates to support operational execution.• Delivered cross-functional support on high-impact digital activations (e.g, Amazon Prime Day), helping identify KPIs and execution priorities.• Synthesized marketing, product, and customer data to evaluate performance trends and drive continuous improvement.
EDUCATION
York University
Bachelor of Arts, Hons.
ABOUT MAHI RANE
York University graduate with a Bachelor of Arts in Communication and Media Studies and Marketing, currently contributing to marketing and digital strategy at Philips. Focused on streamlining go-to-market processes, enabling digital activations, and aligning campaigns with category and retailer priorities. Expertise includes managing internal platforms and coordinating cross-functional teams to ensure operational consistency and impactful execution. Passionate about creating value through effective digital content operations and stakeholder engagement. Collaborated on high-impact events like Amazon Prime Day. Motivated to deliver innovative solutions that connect brands with diverse audiences, leveraging a blend of analytical and creative competencies.
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