Madeleine B.
Product Marketing Manager @Lantic Inc.
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WORK HISTORY
Product Marketing Manager @Lantic Inc.
Toronto, ON, CA
EDUCATION
University of Toronto - Rotman School of Management
Master of Business Administration - MBA
Texas Christian University
Bachelor of Science (B.S.), Fashion Merchandising
SKILLS
ABOUT MADELEINE B.
Ciao! I’m Madeleine.I’m thrilled to start a new chapter as Product Marketing Manager at Lantic Inc, bringing my curiosity, strategic mindset, and cross-functional experience into a new industry.Over nearly a decade at FOSSIL Group, I grew from B2B Sales into a Senior Strategic Pricing Analyst, leading projects that transformed how teams think about pricing, margin, and category strategy across global markets. Along the way, I earned my MBA, which deepened my understanding of international strategy, pricing, and marketing.What excites me most is connecting insights to action, aligning teams, building relationships, and turning opportunities into measurable growth, including reversing sales declines into +10% growth in some cases.I’ve always gravitated toward projects that bring people together to solve complex challenges, and my long-term focus is leading a highly driven team to make an impact on a global scale.
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