Matt Dobson
Marketing Manager @Gwp Group Limited
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WORK HISTORY
Marketing Manager @Gwp Group Limited
KEY RESPONSIBILITIESDirection & implementation of all online and offline marketing across the GWP divisions / brandsResponsible for organic SEO and conversion optimisation across all online platformsUse of Wordpress CMS for updating web platforms and content (including regular blogging)Management of Google Adwords accounts (including PLAs and Re-Marketing)Design & build of marketing emails (Photoshop / Dreamweaver / html)Segmentation of subscriber database, including A/B multivariate testingAnalysis of campaigns, including ROI reports Design of all printed literature and selling tools (InDesign / Photoshop)Graphic design including company brandingPlanning and coordination of all trade shows and corporate eventsVideo production and management of YouTube channel (plus other social media)Management of PR agency and associated activityABOUT GWP GROUP LTDGWP Group offer a unique opportunity: to combine all of your packaging requirements into a genuine single-source contract with a company which is 100% focussed on delivering genuine customer benefits. If you value expertise in reducing packaging costs, stocks and damage in transit, GWP have the expertise to make it happen.FIND OUT
EDUCATION
Bath Spa University
Bsc Hons, Design & Psycholgy
St. Johns College. Marlborough, Wiltshire
A Levels
SKILLS
ABOUT MATT DOBSON
A highly adaptable and creative multichannel marketing professional, with a diverse and…
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