Lydia Einenkel

Global Seo Manager @Speexx

Düsseldorf, DE

EMAILS

[email protected]

MOBILE NUMBERS

+91 *********19

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WORK HISTORY

Feb 2023 — Present

Global Seo Manager @Speexx

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Munich, DE

Performing Strategic and Technical in-house SEO and Data Analytics for a Multilingual Site.• Set up GDPR-compliant marketing analytics using Google Analytics 4 (GA4) and Google Tag Manager (GTM), including event tracking, lead funnels, and custom variables for parameter extraction and testing/debugging with Tag Assistant. Creating reports & dashboards in Looker Studio. • Conducted several internal training sessions and workshops on content creation and SEO.

SKILLS

Conversion OptimizationIntercultural CommunicationSEO CopywritingWritingOnline Marketing AnalysisOnline Lead GenerationSearch Engine RankingPress ReleaseCROCopy-WritingHtml5Report WritingMobile MarketingCss3Performance MarketingSocial MediaProject ManagementWeb AnalyticsJiraAnalyticsConsultingMarketingSEOBusiness AnalysisTranslationSeomozGhostwritingE-Commerce OptimizationGermanCopywritingOnline CommunicationsGoogle AnalyticsUXGoogle Search ConsoleKenticoOnline MarketingContent WritingGoogle Webmaster ToolsWeb ContentLean UX

ABOUT LYDIA EINENKEL

Bridging the gap between human intent and digital visibility- Hello, world…

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