Lucy Thornton
Marketing Manager @Coastal Group
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WORK HISTORY
Marketing Manager @Coastal Group
Cornwall, GB
As a results-driven Marketing Manager, I specialise in crafting and executing strategic marketing initiatives that built brand presence and drive business growth. With a proven track record of success in managing campaigns, I have a passion for turning insights into impactful tactics.Throughout my career, I have demonstrated expertise in leading cross-functional teams and managing comprehensive marketing projects from concept to completion. My skills span digital marketing, content creation, brand management, and data analysis, allowing me to deliver measurable results and exceed business objectives.Key achievements include- Successfully launching multi-channel marketing campaigns that increased web sales by 23% within six months- Driving a 25% growth in customer engagement through targeted social media strategies and personalised content marketing- Implementing data-driven marketing techniques that improved lead conversion rates by 40%.I am committed to staying ahead of industry trends - the latest digital marketing podcasts and blogs bring innovative ideas to my work. With strong communication and leadership skills, I thrive in collaborative environments and am dedicated to fostering relationships that benefit both the team and the organisation.
EDUCATION
Chartered Management Institute
Postgraduate Diploma, Management
CIM | The Chartered Institute of Marketing
Diploma, Marketing
University of Exeter
BA (Hons), Sociology
SKILLS
ABOUT LUCY THORNTON
Experienced digital marketer and consultant specialising in strategy, implementation…
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