Lucy Daramola
Client Partner Lead (Retail) - Microsoft Advertising @Microsoft
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WORK HISTORY
Client Partner Lead (Retail) - Microsoft Advertising @Microsoft
London, GB
SKILLS
ABOUT LUCY DARAMOLA
I could lead with a list of leadership clichés. But 17+ years in this industry have taught me that substance beats slogans, every time. I am interested in people. How they think, feel, and move through the world. Whether I’m leading a strategic campaign, shaping narratives through storytelling, or delivering talks that spark change, my goal is simple: to resonate, not just reach. Media has always been my platform of choice because it sits at the intersection of culture, communication, and community. Over nearly two decades, I’ve partnered with some of the world’s most recognisable brands to drive growth, elevate voices, and deliver work that doesn’t just perform; it moves people. Now, as a senior leader, speaker, and content creator, I continue to use every tool at my disposal to inform, uplift, and inspire. From boardroom strategy to grassroots community work, I believe real leadership is about impact, not titles and that the small moments often leave the biggest mark.
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