Luana Rech
Seo Content Manager @Factorial
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WORK HISTORY
Seo Content Manager @Factorial
Keep pace with SEO on-site/off-site best principles & practices to create/update pagesand improve SERP positions using recognized tools & analytics platforms.Conduct keyword and competitor research, and prioritize keywords to reach qualifiedprospects.Research, propose, and create content tailored to attract high-value traffic; managing content strategy and team.Forecast, measure, and analyze the impact of SEO activities on traffic and leads,aligning strategies with sales, product and growth teams.
EDUCATION
Universidade Federal de Santa Catarina
Bachelor of Journalism, Journalism
Universidade do Sul de Santa Catarina
Master of Business Administration (MBA), Marketing/Marketing Management, General
Universidade Tuiuti do Paraná
Master of Business Administration (MBA), Organizational Communication, General
ABOUT LUANA RECH
As a SEO and Content Manager, I lead the optimization and performance of the company\'s website, blog and landing pages, using data-driven insights and best practices to increase organic traffic, and lead conversion and engagement. I have a great experience in Inbound Marketing for B2B SaaS, focusing on strategic planning, sales enablement, on and off-page SEO and content strategy and production. My mission is to create and manage relevant content and strategies, delivering results that align with the company\'s goals and vision. I really enjoy working with Tech companies, collaborating with internal and external stakeholders, and I\'m always eager to learn new tools and techniques, and to share my knowledge and expertise with others.
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