Liz Hollis

Media & Pr Consultant @Childwise Research

GB

CHILDWISE is an independent market research agency specialising in children and young people\'s media behaviour, sports participation and mental health. It conducts independent research on behalf of government agencies, charities, broadcasters and brands. I was recruited to grow media coverage and raise the profile of CHILDwiseThis was achieved by- identifying stories with media potential from their research- writing content for press releases, social media and website-building a database and forming relationships with national journalists and media influencersThis resulted in- Gaining coverage on and offline in key nationals such as The Guardian, The Times, The Telegraph and The BBC- Raising profile of Childwise as the go-to organisation for specialist research on children- Building strong relationships with high profile journalistsIn the four years since I began working with Childwise, it is now regarded by journalists as the leading expert on children\'s use of media. I continue to support as their press officer, dealing with media inquiries, disseminating press releases.