Liza Baoukian
Head of Experience @Agnostic
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WORK HISTORY
Head of Experience @Agnostic
Toronto, ON, CA
Agnostic Exchange - a fundamental shift in how brands connect with audiences. We design experiences that create natural reciprocity, where attention isn\'t demanded, but earned through genuine value exchange.Think of us as your experience architects, crafting magnetic moments that naturally spark conversations, earn media coverage, and leave lasting impressions. Stories Ignited. Earned Experiences.
EDUCATION
University of Toronto
Honours Bachelor of Commerce, Commerce and Finance Specialist, Economics
SKILLS
ABOUT LIZA BAOUKIAN
Insightful marketer by day, social event curator by night. If I were a superhero, my cape would be green and sparkly, leaving a little bit of myself everywhere I went (but in a good way).I have over 15 years of agency experience leading integrated marketing campaigns, learning from, coaching and growing with some of the best people I will ever know, while putting heart in everything I do.I am passionate about bringing great brands, products and experiences to people. Having reached millions of people directly and indirectly throughout my career, I like to think I\'ve helped bring people some semblance of joy, relief from the mundane and perhaps even something they didn\'t know they needed or wanted but are better off now that they have it.Words I live by -\"We can all change the world. We just can\'t forget that we want to.\"Skills- New business development - Agency operations- Client management & growth - Project management & logistics - Strategic planning & problem solving - Budgeting & financial accountability - Conflict resolution - Training & mentoring - Effective communication - Relationship development - Operations management - Event planning & coordination - Creative, production & AV management - Negotiation & contract management - Rapid emerging technology mastery - Strong leadership & team management abilities - MS Office Suite proficient I\'m pretty sure we\'ve probably crossed paths at some point. Drop me a line and let\'s (re)connect.
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