Lisa Simmons
Alaska Marketing and Community Relations Manager @Tote Maritime
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WORK HISTORY
Alaska Marketing and Community Relations Manager @Tote Maritime
Anchorage, AK, US
Develop and execute comprehensive marketing and public affairs strategies tailored to the diverse communities and landscapes of Alaska- Cultivate and maintain strong relationships with local stakeholders, including community leaders, businesses, non-profit organizations, and government agencies, to enhance our brand reputation and community engagement efforts- Collaborate with internal teams to create engaging programs with the communities we serve- Identify partnership opportunities and sponsorships that support our brand initiatives and contribute to the overall growth and success of the organization- Lead the planning and execution of community events and outreach programs that foster meaningful connections with local residents- Monitor and analyze marketing performance metrics, customer feedback, and market trends to optimize strategies and identify areas for improvement- Stay informed about industry developments, regulatory changes, and socio-economic trends specific to Alaska, providing insights and recommendations to guide strategic decision-making-Represent the company at industry conferences and community gatherings to enhance our visibility and establish our presence as a trusted partner in Alaska.
EDUCATION
University of Washington Tacoma
Master of Business Administration - MBA
Black Hills State University
Bachelor of Science (BS), Mass Communications/ Journalism
CEGRI: International Centre of Higher Learning Spanish in Granada
Semester Study Abroad Program, Spanish
SKILLS
ABOUT LISA SIMMONS
Let\'s get to the heart of why we do what we do and find new ways to celebrate that with our colleagues, our customers, and our community.
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