Lisa Cooke

Senior Vice President, Chief Marketing Officer @ATCO

Calgary, AB, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2022 — Present

Senior Vice President, Chief Marketing Officer @ATCO

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Calgary, AB, CA

ATCO is an investment company focused on life’s essentials, with core holdings in energy, housing and defence​. By partnering and investing in life’s essentials for a changing world, ATCO believes that responsibility today fuels a brighter tomorrow. I am proud to lead the Marketing, Communications, Brand and Digital teams across ATCO\'s enterprise.

EDUCATION

1997 — 2000

Walter Cronkite School of Journalism and Mass Communication at Arizona State University

Bachelor's Degree, Public Relations and Journalism, Minor Business

2005 — 2006

Institute of Communication Agencies,CAAP

Communications and Advertising Accrediated Professional

N/A

Ivey Business School Executive Education

Executive Leadership

SKILLS

CommunicationCross-Functional Team LeadershipContent StrategyMarketing StrategySocial MediaMarketing CommunicationsProject PlanningManagementTeam BuildingStrategic PartnershipsStrategic CommunicationsCreative StrategyLeadershipProduct ManagementTeam LeadershipProduct MarketingPublicityData AnalysisBrand DevelopmentMarketingAdvertisingCustomer ExperienceStart-UpsStrategic PlanningOnline MarketingProject ManagementCustomer RetentionIntegrated MarketingCustomer ServicePress ReleasesDigital MediaOnline AdvertisingCustomer SatisfactionTelecommunicationsTelevisionCorporate CommunicationsCustomer Relationship Management (Crm)Public RelationsMedia RelationsBusiness Strategy

ABOUT LISA COOKE

Over the past twenty five years I have had the good fortune to take on large business and organizational challenges to deliver sales, marketing and revenue results through a passionate approach to Marketing, Sales, Digital, Brand, Communications, Product Marketing and Customer Experience across Consumer and Business products. Experienced in Telco, B2B, Utilities, Energy, Entertainment, Start-up and Arts & Culture sectors. Driving sales and marketing results while mobilizing large groups of leaders to deliver large scale technical programs, strategic plans and fulfill unmet customer needs, have been some of my key strategies for success. I take real pride in being someone who knows how to get things done and someone people want to work with across organizational and reporting relationships. My specialties include Marketing and Sales, Digital Marketing, Customer Base Management, Product marketing, Customer Experience and all things Brand, Internal Engagement and Communications.

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