Lindsay Caputo Fargo

Product Marketing Specialist @Frequency

Santa Cruz, CA, US
EMAILS
l••••••••@frequency.com
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2025 — Present

Product Marketing Specialist @Frequency

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EDUCATION

N/A

University of Southern California

B.A.

N/A

University of Southern California

M.A.

SKILLS

Enterprise SoftwareDigital DistributionHd VideoFilm ProductionBroadcast TelevisionSupply Chain OptimizationNew MediaDrmEmerging Media StrategyBusiness Process ImprovementContent ProtectionDigital MediaContent StrategyDigital VideoWeb VideoVendor Relationship ManagementBroadcastStreaming MediaVodPost ProductionConsumer BehaviourFilmStrategic PartnershipsLicensingTelevisionManagementContent ManagementEntertainmentTechnology StrategyDigital Asset ManagementOtt

ABOUT LINDSAY CAPUTO FARGO

With 20 years of experience in product marketing, go-to-market strategy, and product development, I help companies bring products to market, tell compelling stories, and drive adoption. I thrive in fast-moving environments, connecting the dots between product, sales, and customers to create messaging that resonates and strategies that convert. EXPERTISE: I excel in orchestrating end-to-end digital product lifecycles, from strategy to market entry. My success spans mobile, web, and SaaS platforms, leveraging data-driven insights and a customer-centric approach. My technical skills, combined with marketing expertise, allow me to transform key functionalities into compelling messaging that resonates with audiences. My creative background in filmmaking, social media, and digital design further enhances my storytelling, driving growth and conversions. PROFESSIONAL HIGHLIGHTS: I transformed an e-commerce startup from a concept to a rapidly growing business with a strong market presence in a competitive vertical. At Amazon, I drove a 35% YoY increase in daily active mobile app users and launched critical features that supported small business success. At Disney ABC, I played a key role in launching \"TV Everywhere\" OTT video streaming services and supporting business enterprise applications. I also championed industry-defining content protection policies to enable multi-platform television business opportunities. LEADERSHIP: My leadership is grounded in empathy, trust, and open communication, fostering environments where innovation, collaboration, and team well-being thrive. EDUCATION: M.A. in Communication Management and B.A. in Cinema-Television, with a minor in Interactive Media from USC (FIGHT ON!). I’m always excited to collaborate, innovate, and drive growth. Let’s connect!

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