Lewis McGlade
Digital Marketing Manager @Trespass
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WORK HISTORY
Digital Marketing Manager @Trespass
Glasgow, GB
Managing marketing strategy and campaigns across UK and international markets for Trespass UK, Canada, Poland, Rest of World and Nevisport. My role encompasses the full spectrum of digital marketing including content creation, email marketing, social media management and UX led website enhancements.
EDUCATION
Glasgow Caledonian University
Bachelor's degree, International Business
Glasgow Caledonian University
Master's degree, Marketing
ABOUT LEWIS MCGLADE
As the Marketing Assistant Manager at Fitshop, I excel in orchestrating and leading multifaceted B2C and B2B campaigns, attracting customers in-store and online, and increasing leads for the commercial sales team. I use my leadership, project management, communication, problem-solving, and decision-making skills to implement multichannel marketing strategies that both harmonise the customer experience and make an impact across all digital channels and UK retail stores. With 3 years of digital marketing experience and backed by dual degrees in BA International Business and MSc Marketing from Glasgow Caledonian University, I have developed a strong knowledge in brand development, social media marketing, retail marketing, influencer and partnership marketing, content planning and execution, marketing budget management, consumer behaviour and in event management.
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