Leo Simpson

Founder and Head of Marketing @Straight Up Websites

GB

Straight Up Websites exists for one reason — to help property brands turn clicks into bookings. We design high-converting websites and marketing systems for short-term rental operators, boutique hotels, and serviced accommodation and any property business tired of being invisible online or handcuffed to OTA commissions.In an industry flooded with average, we bring a different level of thinking. With over ten years of experience in digital marketing — and five of those deeply embedded in the short-term rental space — we know exactly what makes a guest hit “Book Now.” From compelling messaging to sleek, mobile-first design and SEO that actually works, every site we build is created to perform, not just look pretty.We’ve built 100+ websites in the property industry and consulted for hundreds more, helping clients- Launch direct booking engines that convert on average 80% higher than competition- Dominate their local markets with bold branding and SEO- Create fully automated systems for guest comms, payments, and check-ins- Build trust instantly with modern design and clear messaging- Scale bookings without relying on Airbnb or Booking.comIf you’ve got a property business and you’re serious about building a brand that lasts — not just another listing — Straight Up Websites is your unfair advantage. Premium websites with purpose Systems that scale with you Property-first marketing that gets results

The Open University

BA/BSc (Hons)