Leora Madden
Head of Sales @Taylor & Francis Group
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WORK HISTORY
Head of Sales @Taylor & Francis Group
New Orleans, LA, US
Built a high‑velocity North American sales division from the ground up, scaling from 2 to 20 representatives in under three years.•Drove revenue growth from $6M to $32M across three sales cycles in print and digital channels while consistentlydelivering 121–123% to target.•Designed long‑range market expansion strategy aimed at reaching $50M in annual billingsby 2030 with the leverage of a SaaS AI strategy.•Negotiated multimillion‑dollar agreements with national vendors, courseware companies, and digital distribution partners.•Presented at national academic conferences, providing thought leadership on affordability,digital access, and instructional design trends.•Championed Inclusive Access and Equitable Access strategies and improved analytics workflows across Salesforce, Monday.com, and pricing systems using ERP solutions.
EDUCATION
Mississippi College
Master's of Social Science, Political Science and Legal History
Chicago Wine School
Certified Specialist of Wine
The University of Texas at Austin
Bachelor of Arts - BA, Government
The University of Southern Mississippi
Bachelor's, Political Science
SKILLS
ABOUT LEORA MADDEN
I’m a commercial leader with 15+ years of experience driving revenue growth, building partnerships, and scaling go-to-market strategies across SaaS, higher-education publishing, EdTech, content platforms, and consumer commerce.My background spans publishing, small business ownership, and legal studies, giving me a distinctive edge in negotiation, communication, and advocacy. I thrive in high-stakes environments — whether I’m leading a team to exceed revenue goals or standing up in a courtroom, representing myself with clarity and conviction.
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